Affiliate marketing with google ads

Affiliate marketing with Google Ads: The Ultimate Guide

A cute cartoon college student. She has long hair and make up. She is promoting something online. Affiliate marketing with google ads

Affiliate marketing with google ads

Are you tired of running low-performing Facebook ads and wasting your money on ineffective influencer campaigns? Look no further, because affiliate marketing with Google Ads is the solution to all your marketing woes.

Not only is it a cost-effective way to drive sales and promote your products, but it can also be a source of passive income for those savvy enough to master the art of the affiliate sale.

What affiliate marketing is

But before we dive into the nitty-gritty of setting up and running a successful affiliate marketing campaign with Google Ads, let’s first define what affiliate marketing is.

Simply put, affiliate marketing is a type of performance-based marketing in which a business rewards one or more affiliates for each visitor or customer brought about by the affiliate’s own marketing efforts.

Google Affiliate Network (GAN) and search and display ads

Now, you may be thinking, “But wait, I thought Google Ads was for search ads and display ads. How does affiliate marketing fit into that?”

Well, my dear reader, that is where the beauty of Google Ads lies. Not only can you run traditional search and display ads, but you can also use Google’s affiliate network, Google Affiliate Network (GAN), to connect with potential affiliates and run affiliate marketing campaigns.

How do you get started

So, how do you get started with affiliate marketing on Google Ads? First, you’ll need to sign up for a Google Ads account and a GAN account.

Once you have both accounts set up, you can start recruiting affiliates through GAN and creating affiliate-specific campaigns on Google Ads.

Define your target audience and set specific goals

When creating your campaigns, make sure to clearly define your target audience and set specific goals for the campaign.

Are you looking to increase brand awareness or drive sales? Knowing your end goal will help guide the creation and management of your campaigns.

Tracking options

Another important aspect to consider when running affiliate marketing campaigns on Google Ads is tracking and measurement.

Google Ads offers a variety of tracking options such as conversion tracking and remarketing, which will allow you to measure the success of your campaigns and make data-driven decisions for future campaigns.

Think outside the box.

But let’s be real, as much as we all love data and analytics, the most important part of affiliate marketing is the “affiliate” part.

This is where the humor element comes in. In order to recruit the best affiliates and make the most money, you have to think outside the box.

Don’t just stick to the usual suspects like bloggers and vloggers, look for unique and unconventional affiliates.


For example, why not reach out to that one weird uncle who always seems to be on Facebook and ask him to promote your products? Or that one friend who always has the latest gadgets, why not make them an affiliate?

The possibilities are endless, and remember, the weirder the better.


In conclusion, affiliate marketing with Google Ads is a powerful and cost-effective way to drive sales and promote your products.

By leveraging the power of Google’s affiliate network and tracking tools, you can create and manage successful affiliate marketing campaigns that will generate passive income and increase brand awareness.

And remember, when it comes to finding affiliates, don’t be afraid to think outside the box and recruit the weird and the wonderful.

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